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Books About Advertising & Marketing
The Advertising Age Encyclopedia of AdvertisingCall Number: REF. 659.103 Ad96mc 3 volumesISBN: 1579581722
Encyclopedia of Consumer Brands SeriesCall Number: REF. 658.8343 En19jo
Consumer Related Books
Customer Sense: How the 5 Senses Influence Buying Behavior by Call Number: 658.8342 K897cuISBN: 023034173XPublication Date: 2013
Transcultural marketing : building customer relationships in multicultural America by Call Number: 658.83408 T329trPublication Date: 2014
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